Now showing items 4-6 of 6

    • MANAŽMENT REKLAMÁCIÍ A SŤAŽNOSTÍ V ELEKTRONICKOM PODNIKANÍ 

      Cyprichová, Milada; Rostášová, Mária (Žilinská univerzita v Žiline, 2019)
      The paper deals with the often neglected topic, which is the management of complaints and complaints, as a process of disseminating information aimed at identifying and correcting various causes of customer dissatisfaction. ...
    • NÁKUPNÉ SPRÁVANIE DIGITÁLNEHO ZÁKAZNÍKA 

      Madleňáková, Lucia; Falatošová, Nikola (Žilinská univerzita v Žiline, 2019)
      Online shopping behaviour is area which concerns more and more experts. They are researching process of purchase decision but also what influences this decision. Knowledge about customer and his behaviour is important ...
    • Pošta, Telekomunikácie a Elektronický obchod - celé číslo 1/2019 

      Unknown author (Žilinská univerzita v Žiline, 2019)
      Celé číslo 1/2019, časopisu Pošta, Telekomunikácie a Elektronický obchod.