(Žilinská univerzita v Žiline, 2016) Madleňáková, Lucia; Mišíková, Michaela; Madleňák, Radovan
The final goal of this paper is to propose measures to eliminate identified risks and
barriers of starting a business in the area of electronic commerce. In the last part there are
there are suggested actions, based on the critical assessment of the risks, which can increase
the successfulness in the e-business significantly.
