NÁVRH ONLINE MARKETINGOVEJ STRATÉGIE VO VYBRANEJ SPOLOČNOSTI

dc.contributor.author	Matúšková, Mária
dc.contributor.author	Pechota, Matej
dc.contributor.author	Madleňáková, Lucia
dc.date.accessioned	2020-06-03T07:42:16Z
dc.date.available	2020-06-03T07:42:16Z
dc.date.issued	2017
dc.identifier.issn	1336-8281
dc.identifier.uri	http://drepo.uniza.sk/handle/hdluniza/107
dc.description.abstract	The main goal of this article is to analyze the current situation and propose improvements for the online marketing strategy of the internet store www.nay.sk. Our article included suggestions and recommendations for improving the online marketing strategy of the internet store nay.sk. The result of this article is a summary of proposals for new online marketing tools and measures for the existing marketing strategy of the internet store www.nay.sk.	en_US
dc.language.iso	sk	en_US
dc.publisher	Žilinská univerzita v Žiline	en_US
dc.rights.uri	http://creativecommons.org/licenses/by/4.0/
dc.subject	online marketing	en_US
dc.subject	PPC	en_US
dc.subject	Google AdWords	en_US
dc.subject	SEO	en_US
dc.subject	Social networks	en_US
dc.title	NÁVRH ONLINE MARKETINGOVEJ STRATÉGIE VO VYBRANEJ SPOLOČNOSTI	en_US
dc.type	Working Paper	en_US
dc.identifier.doi	http://doi.org/10.26552/pte.C.2017.1.5

Okrem prípadov, kde je uvedené inak, licencia tohto záznamu je http://creativecommons.org/licenses/by/4.0/