Pošta, Telekomunikácie a Elektronický obchod: Recent submissions
Now showing items 41-60 of 98
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E-SOURCING (ELECTRONIC SOURCING) – ESSENTIAL ELEMENT OF E-COMMERCE (ELECTRONIC COMMERCE)
(Žilinská univerzita v Žiline, 2019)Nowadays, in the age of digitalization and globalization, eSourcing (electronic sourcing) is not only a competitive advantage anymore but it is becoming an essential and irreplaceable element of each company’s procurement ... -
K PROBLEMATIKE TVORBY INOVÁCIÍ V POŠTOVOM SEKTORE
(Žilinská univerzita v Žiline, 2019)The paper deals with the application of innovations in the postal sector, where significant changes have been taking place for a long time. Through innovations, postal companies seek to gain a competitive advantage on ... -
HODNOTENIE VÝKONNOSTI PODNIKU PRI UPLATNENÍ STRATÉGIE DIFERENCOVANÉHO CRM
(Žilinská univerzita v Žiline, 2019)Feedback based on measuring and evaluating the functionality and performance of the activities and processes implemented must be part of any successful strategy. It is not enough to evaluate only the financial performance ... -
ANALÝZA TRHU PRÁCE SR V KONTEXTE AGE MANAGEMENTU A PREDPOKLADY JEHO ĎALŠIEHO VÝVOJA
(Žilinská univerzita v Žiline, 2019)The article deals with the analysis of selected statistical indicators of the labour market, namely the employment rate of the 55+ age group and the number of working-age workers in the Slovak Republic. The aging population ... -
POŠTY PARTNER A ICH FUNGOVANIE NA POŠTOVOM TRHU V ČESKEJ REPUBLIKE
(Žilinská univerzita v Žiline, 2019)Franchising is a proven method of earning money, which is now successfully used entrepreneurs in various industries around the world. This also applies for the postal sector. The paper deals with the issue of franchising ... -
PRÍSTUP K MERANIU VÝKONNOSTI PROCESOV
(Žilinská univerzita v Žiline, 2017)The article highlights the potential of process improvement in process management, it is specifically focused on analysis of the possibility of evaluating and measuring process performance in an enterprise. In the second ... -
K PROBLEMATIKE RIEŠENIA PRÍSTUPU DO SIETE POSKYTOVATEĽA UNIVERZÁLNEJ SLUŽBY
(Žilinská univerzita v Žiline, 2017)The article deals with securing access to the public postal network in connection with the requirements of the interoperability of the technological postal systems. It is important to create standards and rules for the ... -
ONLINE MARKETING KNIŽNIČNO-INFORMAČNÝCH SLUŽIEB
(Žilinská univerzita v Žiline, 2017)The paper focuses on online marketing of library and information services. This paper analyzes the application of selected online marketing tools within three university libraries. The aim of the paper is to compare the ... -
CROWDFUNDING - NOVÁ FORMA ALTERNATÍVNEHO FINANCOVANIA
(Žilinská univerzita v Žiline, 2017)Crowdfunding has become an interesting financial and support tool for various types of projects over the last decade. The exact definition is: "The financing method of projects and business plans where small amounts of ... -
CELOŽIVOTNÁ HODNOTA ZÁKAZNÍKA PRE PODNIK A JEJ VÝZNAM V RÁMCI STRATÉGIE DIFERENCOVANÉHO CRM 1. časť
(Žilinská univerzita v Žiline, 2017)The contribution is devoted to the proposal of differentiated strategy of CRM in the particular service company. There are various needs, requests customer behavior taken into consideration as well as their contribution ... -
Pošta, Telekomunikácie a Elektronický obchod - celé číslo 1/2017
(Žilinská univerzita v Žiline, 2017) -
APLIKÁCIA DIAGNOSTICKEJ METÓDY FMEA V KURIÉRSKEJ SPOLOČNOSTI DPD
(Žilinská univerzita v Žiline, 2017)The contribution considers the quality diagnostic of the postal company Direct Parcel Distribution SK s.r.o. by applying FMEA method, which focuses on the analysis of failure and effect. Early detection of possible ... -
PONUKA A DOPYT PO INSTANT MESSAGINGU GENERÁCIE Y
(Žilinská univerzita v Žiline, 2017)The number of active instant messaging users shows the success of the medium and in the short period it has been available to the public. Especially among teenagers, instant messaging has become one of the most important ... -
TEORETICKÉ VYMEDZENIE PRIDANEJ HODNOTY Z POHĽADU ZÚČASTNENÝCH SUBJEKTOV HODNOTOVÉHO REŤAZCA
(Žilinská univerzita v Žiline, 2017)Defining value allow firms make an optimal decisions about the allocation of resources needed to develop strategic management, measure enterprise performance, and harmonize firm goals. Value and value added is strongly ... -
HODNOTIACE KRITÉRIA ELEKTRONICKÝCH OBCHODOV Z POHĽADU OCHRANY SPOTREBITEĽA
(Žilinská univerzita v Žiline, 2017)E-Commerce is the object of attention for all of the important regional and global organisations. Consumers of the commercial transactions, must have guaranteed security and trustworthiness of the executed transactions. ... -
NÁVRH ONLINE MARKETINGOVEJ STRATÉGIE VO VYBRANEJ SPOLOČNOSTI
(Žilinská univerzita v Žiline, 2017)The main goal of this article is to analyze the current situation and propose improvements for the online marketing strategy of the internet store www.nay.sk. Our article included suggestions and recommendations for ... -
ANALÝZA MOBILNÝCH APLIKÁCIÍ VYBRANÝCH NÁRODNÝCH POSKYTOVATEĽOV POŠTOVÝCH SLUŽIEB
(Žilinská univerzita v Žiline, 2017)We analyze the mobile app functionality of national postal services providers. We have selected four countries from around the world for a spectacular survey of mobile applications. Using comparison method, we compared ... -
Pošta, Telekomunikácie a Elektronický obchod - celé číslo 2/2016
(Žilinská univerzita v Žiline, 2016) -
OVEROVANIE DODRŽIAVANIA NORMY ČASOVEJ DOSTUPNOSTI UNIVERZÁLNEJ SLUŽBY A KOMPARÁCIA VÝSLEDKOV ZISŤOVANÍ USKUTOČNENÝCH V ROKOCH 2013, 2014 A 2016
(Žilinská univerzita v Žiline, 2016)Time availability is one of the qualitative characteristics that are required for the universal postal service. The article aims to use statistical methods to determine the confidence interval for the average customer´s ...