MANAŽMENT REKLAMÁCIÍ A SŤAŽNOSTÍ V ELEKTRONICKOM PODNIKANÍ
| dc.contributor.author | Cyprichová, Milada | |
| dc.contributor.author | Rostášová, Mária | |
| dc.date.accessioned | 2020-07-28T09:44:26Z | |
| dc.date.available | 2020-07-28T09:44:26Z | |
| dc.date.issued | 2019 | |
| dc.description.abstract | The paper deals with the often neglected topic, which is the management of complaints and complaints, as a process of disseminating information aimed at identifying and correcting various causes of customer dissatisfaction. This article provides a unique answering and response methodology for unjustified complaints and complaints through content analysis and recommendations to help employees correctly respond to unjustified complaints and complaints so that communication results in satisfaction on both sides. | en_US |
| dc.identifier.doi | https://doi.org/10.26552/pte.C.2019.1.1 | |
| dc.identifier.issn | 1336-8281 | |
| dc.identifier.uri | http://drepo.uniza.sk/handle/hdluniza/224 | |
| dc.language.iso | sk | en_US |
| dc.publisher | Žilinská univerzita v Žiline | en_US |
| dc.rights.uri | http://creativecommons.org/licenses/by/4.0/ | |
| dc.subject | complaints | en_US |
| dc.subject | customer dissatisfaction | en_US |
| dc.subject | content analysis | en_US |
| dc.title | MANAŽMENT REKLAMÁCIÍ A SŤAŽNOSTÍ V ELEKTRONICKOM PODNIKANÍ | en_US |
| dc.type | Article | en_US |
Files
Original bundle
1 - 1 of 1
No Thumbnail Available
- Name:
- pte.C.2019.1.1.pdf
- Size:
- 1.07 MB
- Format:
- Adobe Portable Document Format
- Description:
- Full text - MANAŽMENT REKLAMÁCIÍ A SŤAŽNOSTÍ V ELEKTRONICKOM PODNIKANÍ
License bundle
1 - 1 of 1
No Thumbnail Available
- Name:
- license.txt
- Size:
- 1.71 KB
- Format:
- Item-specific license agreed upon to submission
- Description: