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BARIÉRY PODNIKANIA V ELEKTRONICKOM OBCHODE (ČASŤ I)
(Žilinská univerzita v Žiline, 2016)
The main goal of this paper is to identify and to judge the dangerous aspects of
starting a business in the area of electronic commerce. Subsequently in the last part there are
suggested actions, based on the critical ...
BARIÉRY PODNIKANIA V ELEKTRONICKOM OBCHODE (ČASŤ II)
(Žilinská univerzita v Žiline, 2016)
The final goal of this paper is to propose measures to eliminate identified risks and
barriers of starting a business in the area of electronic commerce. In the last part there are
there are suggested actions, based on ...
Online Consumer Purchasing Behaviour in Slovakia
(University of Zilina, 2020)
The paper describes buying behaviour of Slovak consumers who use social networks. Knowledge of consumer
behaviour and consumer preferences means a competitive advantage in the business environment, which is a complex ...